Kathy's line, Detroit Never Quits, was inspired by the People of Detroit for their resilience. Whether it is the economy, the sports teams or the weather, the Detroit community never gives up and always makes a comeback. Every sale of any product with DNQ design helps give back to the community. 100% of the profits is used to purchase food, clothnig, handwarmers, etc. for the homeless population in Detroit. We distribute everything collected ourselves so every cent goes where it is needed.